date posted: 17-07-2017

In May we welcomed Russell Upton to our team as our New Business Director. Russell has joined us with a tremendous amount of experience in business development, managing customer relationships and negotiating and we are extremely pleased that he has chosen to join the Sterling Group team to support us in our continued expansion.


Through our continued growth we have secured our place as a market leader in the Rail, Construction and M&E sectors; Russell’s role will include extending this growth further into other industry sectors. On top of this, he will also be involved in:


  • > Liaising with potential clients to convey the benefits of using our services
  • > Building relationships with current clients and managing their accounts
  • > Seeking new business opportunities
  • > Working alongside the sales team and mentoring them to ensure key KPIs and strategies are met


As we, here at Sterling, take our clients’ needs seriously, ensuring that full compliance and that customer service continually exceeds expectations, the New Business Director role will be vital to ensuring that client satisfaction remains high and we continue to expand at our current rapid pace.


Russell has already proved that he is an invaluable member of the team by the speed at which he has formed positive and trusting relationships with current clients, the professional and friendly manner in which he is able to generate leads and how well he has integrated into our team.


Speaking about his role, Russell said “I am very excited to have joined Sterling, I have continually heard fantastic things about their services over the years and I am proud to be a part of the team. Staff and clients have offered me an extremely friendly welcome; I look forward to aiding in the expansion of the company over the coming months and years”.

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